Research Implementation

Research Implementation.

11/10/2019 (Week 7)
Kim Chan Hee
Design Research Methodology
Research Implementation

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Lecture Notes.

Week 7.

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Instructions.

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Research Implementation.

https://docs.google.com/forms/d/1ww0UIADeTVVoXj22zJLbybOJCmTpCN8zJ9m81f77ZyU/edit?usp=sharing






Feedback:Clarity of selection & justification of research methods – Justification for selecting survey as one of the research methods is clearly related to the research objective. The selection of target participants for the survey should be supported by research. How is the 3rd point in the survey justification relevant to the research design? Needs to support justification of survey questions and visuals used with research. In the survey, “click to see” appear a few times. What does it mean? Justification of visual analysis is mainly on the surface. Needs to be supported by research. There is no explanation as to why the particular advertisement was chosen to be analysed. No variables were clearly laid out. Lacks research.
• Relevance of research implementation – Needs to show evidence (print screen) of survey results before summarising each question’s answers. Needs to analyse and perhaps find patterns/themes that could relate to the research objective. The visual analysis is not structured and not organised. There is no citation found, the entire visual analysis was only from the student’s own observation.

After feedback, I did the corrections, and below are the final outcome.